HEMA Press day S/S 2016: Stationery
I often buy stationery at HEMA and on the HEMA Press day S/S 2016, I discovered many cute items that I have put on my wish list. As far as I know, there are 5 different themes: Girly and sweet pastel, Primary colors, Graphic print, Recycled paper, and Black-White.



Girly and sweet pastel
This range of stationery products has a mix of cute pastels with bright neon accents. There are colorful stripes, fishes, palm trees, flowers, lollipops, popcorn, donuts, and bottles. What's not to like?

Primary colors
The main colors are red, blue, and yellow, but here are there, you can find some deviations such as green and orange. In the picture underneath (and the one below that), you can also see another version of the candle in glass + gift box and a different type of treat boxes - stripes and old school game figures reminiscent of pac man and bomberman - , similar to the ones I have shown before in the Gifts blog post.
Graphic print
Although there are differences in prints, the main colors are yellow, blue, purple, and black. It is not really my style, but the giant paper clips are pretty cool.
Recycled paper
Not just for wrapping paper, HEMA also used the brown recycled paper theme for a part of their notebooks. It does look a bit boring at first glance, but with some creativity, some stickers and masking tape, you can easily personalize them and make them one of a kind.